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Employee Benefits Consulting

Lower payroll taxes. Better benefits. No disruption to the coverage you already have.

Franklin Consultants helps companies with a sizable W-2 workforce add a Section 125 benefit that lowers the employer’s payroll tax and puts more money in your team’s paychecks. It works alongside the plan you already have.

Works alongside existing insurance Designed around ACA rules Structured with ERISA counsel No net cost to add

Conservative illustration, 120 employees

~$53,000

estimated annual employer payroll-tax savings


Per participating employee / yr$573.60
Assumed participation~77%
Employee take-home boost$75 to $175/mo

Illustrative only, not a quote or guarantee. Actual results vary by payroll, participation, and plan design.

Section 125built on an established part of the federal tax code
Any planworks alongside HMO, PPO, HSA & self-funded coverage
No net coststructured to save more than it costs to add

The squeeze on high-headcount teams

Great people are expensive to keep, and payroll taxes quietly add up.

If you run a company with a large W-2 workforce and tight margins, three pressures tend to compound at once. The right benefit design can ease all three.

01

Rising benefit costs

Premiums climb every renewal, and matching a bigger competitor’s benefits package can feel out of reach on your budget.

02

Turnover you can’t afford

In a tight labor market, losing trained employees is costly. Meaningful benefits are one of the clearest ways to keep them.

03

A heavy payroll-tax load

Every dollar of wages carries the employer’s 7.65% FICA match. Across a large team, that’s real money leaving the business each year.

How it works

An established piece of the tax code, applied correctly.

The program pairs a pre-tax Section 125 “cafeteria plan” with a properly structured post-tax component. Employees elect qualified benefits before tax, which lowers taxable wages. That drops the employer’s payroll-tax match, and employees keep more of their pay while gaining $0-copay preventive and virtual care. It’s a nationally-offered, ERISA-reviewed plan that sits next to whatever you already have.

For the business

Savings that show up on the P&L

  • Lower payroll taxes on every enrolled employee, and it’s typically net-positive from month one.
  • Stronger recruiting & retention without inflating your benefits budget.
  • Minimal lift for HR. A dedicated team handles enrollment.
  • No disruption. It layers onto your current coverage, or stands alone if you offer none.

For your team

Care they’ll actually use

  • More take-home pay, often $75 to $175 a month depending on pay and state.
  • $0-copay primary & urgent care, prescriptions, and preventive visits.
  • 24/7 virtual care and mental-health support for the whole household.
  • Designed to preserve HSA & ACA subsidy eligibility when set up for your situation.

Working together

Three steps, and most of the work is ours.

STEP 01

A 20-minute intro call

We learn about your workforce, your current benefits, and what you’re trying to solve. No pressure.

STEP 02

Your numbers, modeled

We run your actual headcount and payroll to show projected savings for the business and take-home impact for your team.

STEP 03

Enrollment, handled

If it’s a fit, a dedicated enrollment team signs your employees up. A light touch for HR, start to finish.

Estimate the opportunity

See what a team your size could save.

Slide to your employee count for a deliberately conservative estimate. On our call, we replace it with your real numbers, which usually come in higher.

employees on payroll
105001,000

Illustrative annual employer savings

≈ $53,000

in reduced payroll taxes per year


Your team could see $75 to $175/mo more take-home pay depending on pay and state, plus $0-copay care.

Illustrative only, not a quote or guarantee. Actual results vary by payroll, participation, and plan design, and don’t account for individual withholding, pay frequency, or local taxes.

In their words

What businesses and their employees say about the plan.

Reviews of the plan we represent. Individual results, not typical or guaranteed.

★★★★★
We’ve been with the plan for over three years. At first we were hesitant, we didn’t know if our employees would actually see the benefit. Looking back, we wish we’d rolled it out sooner. Our employees are healthier, and they love the added medical benefits along with their higher paychecks. It’s been the single greatest benefit we’ve implemented for our employees and our bottom line.
PW
Piggly WigglyCurt Schmidt · Owner · Grocery
★★★★★
My employees absolutely love this program, and the financial impact on our company was a nice cherry on top. We already offer some insurance, so having this additional benefit for our team of hard-working people has been nothing short of amazing.
EC
Everglow CleanMichael Huges · CFO · Cleaning & janitorial
★★★★★
We researched several firms and have been very happy with our choice. We’ve realized the company savings that were presented to us, and many of our employees who didn’t have benefits now have access to coverage. We’re going on our second year, and the employee experience has been very good.
GS
Global Storage, Inc.Chief Financial Officer · Storage & logistics
★★★★★
As a fast-food chain, we always had trouble offering benefits to our employees. The plan has been the perfect fit. It increases their pay and gives them coverage they can actually use, on its own or alongside a current plan. The rollout was seamless and easy for our team to understand. Honestly, our only regret was not doing it sooner.
A
Arby’s franchiseJay Hardesty · Owner · Quick-service
★★★★★
When my daughter had an ear infection and the doctor prescribed antibiotics over the phone, I skipped the ER and went straight to the pharmacy. $0 out of pocket. I don’t normally write reviews, but the app is easy to use and the benefits are genuinely useful.
Enrolled employeeParent of four
★★★★★
As a first line of defense, with no co-pay or deductible on primary care and telemedicine, it really cuts out-of-pocket costs. The $0 cost for generic drugs is unbelievable, and it’s a welcome relief from the never-ending increases to major medical.
Enrolled employeePlan participant

Who it fits best

Built for businesses with a hard-working team.

Especially valuable for W-2-heavy industries such as:

Skilled trades Construction & contractors Roofing & solar Landscaping & lawn care Pest control Cleaning & janitorial Trucking & transportation Warehousing & logistics Manufacturing Auto services & dealerships Retail & grocery Property management Staffing Healthcare & senior care Security services Nonprofits
  • Whether or not you offer insurance today. It overlays an existing plan or stands on its own.
  • Leaders who want stronger retention without adding to the benefits budget.
  • CFOs who want savings that land on the P&L, not just another wellness perk.
  • HR teams that want a real benefit with almost no admin lift.
  • From 10 to several thousand employees. The more W-2 staff you have, the more the savings add up.
  • Contract workers in the mix? It can complement plans that cover both W-2 and 1099 staff.
F

Franklin Consultants

Independent Employee-Benefits Consultancy

  • Specialists in benefits for hourly W-2 teams
  • Layers onto the coverage you already have
  • Backed by a nationally-offered, ERISA-reviewed program

Who we are

A specialist benefits practice, built around your bottom line.

Franklin Consultants works with the owners, CFOs, and HR leaders who want better benefits without the usual runaround. We partner with a nationally-offered, ERISA-reviewed program, and we keep it simple: we show you the real numbers for your company, then handle the details if it makes sense.

There’s no pressure and no fine print to decode. You get a straight answer on whether this can lower your payroll taxes and help you keep your team.

HonestyReal numbers, no hype.
IntegrityYour bottom line comes first.
DiscretionHandled quietly and professionally.

Fair questions

The questions decision-makers ask first.

Is this health insurance?

No. It’s a supplemental, employer-sponsored benefit designed to work alongside your existing coverage, or to stand on its own if you don’t currently offer a plan. On our call we’ll walk through exactly how it fits with what you have.

Does this work if we don’t offer health insurance today?

Yes. It can layer on top of an existing plan, or stand on its own for companies that don’t currently offer coverage, giving your team meaningful $0-copay care either way. For many businesses without a plan, it’s the first real benefit they’re able to offer.

What exactly do employees get?

$0-copay primary and urgent care, unlimited prescriptions on the formulary, and 24/7 virtual care, with virtual care and prescriptions extending to their family. It also includes a simple monthly wellness check-in through the app, which is part of what makes it a genuine health program rather than just a tax line item. Most employees also see a bump in take-home pay.

Isn’t this the “double-dip” tax scheme the IRS has flagged?

A fair and important question. The IRS has scrutinized certain non-compliant “double-dip” arrangements. This program is deliberately structured to be different: the premium is split into a pre-tax portion and a properly taxed post-tax portion, so there’s no double-dip. It was structured with ERISA counsel, and we’ll walk through how it works so you can make an informed decision with your own tax and legal advisors.

How do I know this is legitimate?

A reasonable thing to ask. The underlying program has been offered nationwide for years, is independently audited for data security, and was structured with ERISA counsel. On our call we’re glad to share the documentation so you and your advisors can review it directly. We’d rather you verify than take our word for it.

Will it affect our ACA compliance or our employees’ subsidies?

It’s designed to sit separately from your major medical plan. Because it doesn’t provide “minimum value” on its own, offering it generally shouldn’t, by itself, affect an eligible employee’s ACA premium-tax-credit, and there’s an HSA-compatible version for teams that need it. We’ll confirm the specifics for your situation, and your own advisors can weigh in.

Is there any downside for my employees?

It’s completely voluntary, with no underwriting, and any employee can choose not to take part. The plan is designed so participants see the same or higher net take-home pay while gaining benefits. Because it runs through a Section 125 plan, elections hold for the plan year unless there’s a qualifying life event, the normal rule for any pre-tax benefit. We make sure your team understands it clearly at enrollment.

What’s the catch, and what does it cost us?

It’s structured to be net-positive: designed to save the business more than it costs. Rather than ask you to take that on faith, we’ll show you the actual numbers for your payroll and headcount before you decide anything.

How much work is this for my HR team?

Very little. A dedicated enrollment team handles signing up employees and the ongoing administration, so it’s a light touch for HR from start to finish.

Let’s model your numbers

Twenty minutes to see what it’s worth to your business.

Book a short, no-obligation call. Bring your rough employee count and current benefits setup, and you’ll leave with a specific estimate of the savings and the take-home impact for your team.

Pick a time that works

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